What It Took to Craft a Corporate Event Experience for 3,000 Guests: East West Bank Family Fun Day 2018

Innovate Marketing Group curated a family fun day event experience that involved exciting activities, delicious food, and entertainment for all ages for the Annual East West Bank Family Fun Day. The event took place at the USC Galen Center.

Innovate Marketing Group, a top Los Angeles experiential marketing and events agency, pulled out all the stops, offering a variety of 5 different food stations and 6 different team building exercises. Over 200 staffs, 50+ interactive booths, and 150+ signs designed to help execute this event for 3,000 people. The event also featured live performances from four bands who entertained the crowd with various genres of music including reggae, jazz, soul, and rock.

The event featured 8 different zones in the USC Galen Center including:

  • Food/Dessert Zone
  • Fun Zones
  • Main Stage
  • Registration
  • Wellness Zone
  • Gaming Center
  • Pamper Me Zone
  • Team Building Zone

East West Bank also celebrated another successful year of partnership with United Way of Greater Los Angeles. It was an amazing celebration of family, friends, and pure joy for the employees of East West Bank! We love big corporate event days like this that help build employee comraderies and family time.