Event Activation Envy

One of the best ways to make a meaningful impact on a guest at your next event is through brand activation. Activations have taken over the event industry as guests are demanding engagement and originality more than ever! Below are a few of the many ways top event Los Angeles agency, Innovate Marketing Group, has taken engaging guests to an entirely new level:

Wreath Making Station – Help your guests bring the holidays home by setting up an intricate wreath making bar full of mini pinecones, custom company branded charms, colorful pipe cleaners, and a whole lot of hot glue!

Champagne Wall – Bubble brilliance! Why serve an average tray pass champagne set when you can have your guests pick up a champagne filled flute off of a decadent champagne wall!? This saves on staffing needs and adds a whole lot of photo fun!




Chalkboard Wall – Artisanship is on trend and what an easier way to decorate than to ask your guests to write their favorite words with chalk?



“Be Inspired” Wall  – Designed an interactive way for attendees to play with your tagline by encouraging a prompt and respond wall. Here, attendees were able to choose colored threads to connect relevant and powerful words that mirror their motivations and lead to vibrant imagery of the network created by empowered dreamers.


Custom Beverages – Printing custom edible latte designs is a win-win because it engages your guests and they leave with a unique version of your logo!