Innovate Trend Report: Influencer Marketing

We realize that social media is shaping our world now more than ever. With this shift in the way we consume content, influencers have more power than ever over consumers. Brands are constantly collaborating with Youtube and Instagram personalities to market their product to a niche market. Why does it work? We trust the creators we follow to introduce brands they actually support – their opinions feel authenic. In return, influencers offer access to a specific demographic that companies want to target. Influencers are like the gatekeepers, and your product could be the key.

Let us launch your next influencer marketing campaign! We’ve got some great ideas for product launches, hotel openings, and more – contact us now.