Twitter Chat Strategy for Live Events



  1. Build a followers base and conversation prior to the event.
  2. Make sure you advertise your Twitter handle and hashtag all around your event.
  3. Designate a Twitter moderator.
  4. Prepare topics and questions to keep the discussion going throughout the event. Reporting the events activities is not going to keep an audience.
  5. Be careful to not use all of your content in the beginning of the event.
  6. Don’t be scared to think outside of the box, you want to grab people’s attention.
  7. Include hashtags of other groups if you see fit, this can capture new audiences.
  8. Raffle off big prizes as an incentive to Tweet about your event.

Photo Credit:

RepCapital Media